Sweet Bella is the smallest bakery in the United Kingdom and it's on your doorstep. Round it sit restaurant and bar chains that have been trading for years, the kind that only open where the footfall is reliable. The old High Street still has the primary school, the Corstorphine Inn and the Old Kirk, so the village is still there underneath the shopping.
St John's Road is the problem and the opportunity at the same time. It carries the A8 out towards Glasgow, and the traffic outgrew the road a long time ago. Thousands of people crawl past your window every single day and almost none of them stop. Edinburgh Zoo is on Corstorphine Road, the same run of road under another name, and it brings more of exactly that: a great many people going past, very few of whom came out to shop. They're not reading your signage at ten miles an hour. They look you up afterwards, on a phone, and that is the moment your website either does its job or loses you the customer.
A mile west are the business parks at South Gyle and Edinburgh Park, which is where a lot of the local spending money goes during the working day and comes back in the evening.